Maximizing YouTube Earnings: YPP Contracts, Shorts Revenue Sharing, and Go Live Together

Exciting YouTube Creator Updates for 2023

The dawn of 2023 heralds a raft of exciting features for YouTube creators. With updates to the YouTube Partner Program (YPP), the debut of revenue sharing for Shorts, and the innovative ‘Go Live Together’ feature, creators are poised to thrive. Let’s delve into these new developments and how they can enhance your earnings and engagement on YouTube.

New YouTube Partner Program Terms

Substantial updates to the YPP last year opened new monetization doors for creators. To maintain program membership, all YPP participants must accept the base terms by July 10, 2023. Moreover, selecting specific monetization modules could jumpstart your earning potential.

While creators can pick and choose modules, it’s beneficial to consider embracing the full suite to maximize revenue. YouTube is dedicated to offering creators a variety of ways to make money, demonstrating its commitment to creator empowerment.

Introducing Revenue Sharing for Shorts

Shorts creators, rejoice! As of February 1st, revenue sharing for your short-form content is here. Via ad revenue in the Shorts Feed, you can now monetize these bite-sized videos.

Revenue distribution among Shorts creators is fair and inclusive, calculated by your share of total views in each country’s Creator Pool. With this policy, creators get compensated fairly, music content notwithstanding, and maintain 45% of their allocated Shorts revenue. This system also alleviates copyright issues when using music. For an in-depth look at how this affects your earnings with Shorts, please see the full details here.

Playlist Management Made Easier

Your playlists have a new home! Now found under the Content tab in YouTube Studio, managing them is more streamlined, whether they’re long-form videos, Shorts, or live streams. Creating new playlists is a breeze with the ‘Create’ button, enhancing your organization options for different content types, like educational series, vlogs, or entertainment compilations. Visit here for a guide on maximizing these new playlist features.

Clear Video Processing Indicators

Gain a clearer view of video processing times with new indicators on YouTube Studio, helping you estimate how long it will take for your videos to be ready at different quality levels. These indicators enable you to plan your release schedule more accurately, considering your desired video resolution like SD, HD, or 4K. You’ll gain better control over when your content goes live and ensure a seamless viewer experience. For tips to optimize your uploads, check out our guide here.

‘Go Live Together’ for Collaborative Streaming

‘Go Live Together’ ushers in an era of collaborative streaming on YouTube. This feature goes beyond solo streaming, allowing you to co-stream with another creator for engaging dual broadcasts. Such collaborations offer cross-audience exposure and enhance growth opportunities. If you meet certain criteria, like subscriber count and Community Guidelines adherence, this feature can significantly broaden your audience reach and foster strong community ties. For complete instructions on setting up a co-stream with ‘Go Live Together’, access our resources here.

These latest improvements reflect YouTube’s strong commitment to providing creators with tools that expand earning potential and cultivate connections in the digital world. As we navigate these updates, staying informed of the best practices for using these tools is key to ongoing growth and impact on YouTube.


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